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Risk & Reward
Wednesday, April 27, 2016
6:00 PM - 8:00 PM

Info-Tech Research Group, Masonic Hall, 888 Yonge Street, Toronto, ON

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A million-dollar idea, or a potential disaster?  How do you know when to roll the dice on an opportunity?

Join four seasoned professionals as they discuss how they turned an idea into a success.  In an engaging panel discussion moderated by Western alumna and Buffalo's ABC 7 Eyewitness News Anchor Ashley Rowe, BA'11, find out what these experienced alumni wish they knew when they started their business, and get insights that may help your own ideas flourish.

Our experienced alumni panelists include:

Martin PeremulterMartin Perelmuter, BA'90, President & Co-Founder, Speakers’ Spotlight
Martin started his career as a corporate lawyer at a prestigious international law firm, but realized early on that he wanted to do something more entrepreneurial. Martin’s approach to the speaking industry has been featured by various television and print media, published in over 60 countries. He’s been a guest lecturer at several colleges and universities, and was a keynote speaker at the Public Words Speaker Forum at The Center for Public Leadership at Harvard’s Kennedy School in Cambridge.

Lisa Simone RichardsLisa Simone Richards, BA'06, Principal, Vitality PR & Communications
Lisa Simone has spent more than ten years working with brands of all sizes to grow their businesses through effective public relations and marketing strategies. Her clients have secured coverage in some of North America’s largest media outlets including Breakfast Television, the National Post, Chatelaine, and FitnessRX for Women. As a sought-out speaker, panelist and writer, Lisa Simone has been featured in the Globe & Mail, FASHION, SheKnows and more. Lisa Simone eats, sleeps and breathes health, fitness and wellness.

Davin JuusolaDavin Juusola, HBA'95, SVP, Growth Divisions at Info-Tech Research Group
Davin has worked to define, develop and launch major new products and services to Info-Tech clients over the past nine years. Davin has contributed to Info-Tech’s growth by spearheading projects that account for more than 30 per cent of Info-Tech’s revenue. He has also completed and delivered consulting and custom research engagements to companies. In his current role, he oversees all of Info-Tech’s Human Resources, Employee Development and Public Relations activities.

Nancy PetersonNancy Peterson, BA'86, Founder & CEO of Homestars.com
After having difficulty finding reputable contractors, Nancy founded HomeStars, a Canadian company that connects homeowners to the most reputable home improvement professionals. The site is now Canada’s leading home improvement resource based on subscribers, and the quality & breadth of reviewed companies. Prior to launching HomeStars, Nancy spent 13 years marketing world-class brands in Europe and Canada, first with Proctor & Gamble, then Kraft Foods. 


Reception to follow. Tickets are $20 and include a beverage and appetizers.

We are sorry, the deadline for registering for this event online has passed. Please email alumnirsvp@uwo.ca or call 1-800-258-6896 and press 2 if you are still interested in attending. Please leave your name, email, phone number, the name of your guest and specify which event you will be attending.


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